The Rules of the Game
A New Era of Entrepreneurship and Association
Neftalí Parga Montoya. Adrián Noel Hinojos Llamas. Traducción
UAA, 2020
Thema: KJH
ISBN: 978-607-8714-56-8
16.5x21.5 cm |
Precio de lista:$400
Precio Librería UAA:$280
Extracto |
Índice
This book elaborates a discussion on social behavior that arises from the “rules of the game” of an economic environment. Based on institutional theory, it questions the existing impact of the regulatory, normative, and cognitive burdens of the Aguascalientes society on the collaboration networks and entrepreneurial capacities established by micro and small companies in the state of Aguascalientes. Through a quantitative, non-experimental, explanatory, and cross-sectional study, the author discusses the theoretical and empirical implications that institutional burdens have on the business fabric. Highlighting the importance of social norms for the development of business cooperation and its strategic orientation.
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